May 29, 2012

Tuesday, May 29, 2012

Enrollment (Domestic)

    Recruitment: strengthen pipeline through more aggressive funnel management (FYR/TR)
  • Continued work with UR to develop class of Fall 2013 affordability publications
  • Pipeline development of 2013, 2014, and 2015 high school classes
  • Publication/Communication Campaign Development
  • Examining use of third party vendors to enhance qualification and social media
  • Retention Management: increase first-year rate to 90%, six-year graduation to 70%
  • Preliminary Retention Tracking
  • Predictive Modeling and Scoring of FYR class
  • Technology: establish systems and structures necessary to achieve enrollment results
  • Data cleansing continues for the TES implementation
  • Mobile Solution Demonstration
  • Imaging across EM units
  • 3rd party price calculator
  • Yield Management: solidify/improve yield rate from admit to enrolled student
  • Development of scholarship presentation to KUEA Executive Board
  • Auto dial calls to NSO registrants began, reminding them to bring documents to NSO so we can complete financial aid files and award 2012-13 aid
  • Analyzing scholarship and Pell Advantage data to tweak programs for Fall 2013
  • Mailing to transfer students to encourage them to pay the new student fee and sign up for orientation
  • Recruitment staff following up with new freshmen who have not yet registered for orientation

Enrollment (International)

    Recruitment: enhance Unit's planning and accountability
  • Admissions and recruitment staff registered to attend the CollegeNET users conference in July to pursue the acquisition of new technologies to enhance the on-line application experience
  • Pursuing transition to CRM in collaboration with Domestic Admissions. Developing plan to enable electronic communication with international prospects.
  • Visiting Student Programs: develop and implement
  • Chinese language version of the visiting student agreement with Zhejiang Normal University completed, reviewed, and approved. Agreement currently being routed for signatures by the respective Chancellors.
  • First application received from Zhejiang Normal University for fall 2012
  • Four new visiting student applications from the Brazil w/o Borders STEM program were received for the engineering disciplines
  • Traditional Recruitment Activities: increase and diversify investments
  • International freshmen admits are up 7.1% from a year ago (376 admits total)
  • International transfer admits are up 8.3% from a year ago (118 admits total)
  • Total international applications were up 7.4% from a year ago (831 total)


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