August 19, 2013

Monday, August 19, 2013

Enrollment (Domestic)

Recruitment: strengthen pipeline through more aggressive funnel management (FYR/TR)

  • Finalized 2014-15 FAS publications, in collaboration with KU Marketing Communications.
  •  Finalized many recruitment publications, in collaboration with KU Marking Communications.
  • Launched the new version of admissions.ku.edu, in collaboration with KU Marketing Communications.
  • Continue to contact transfer students for fall 2013 to have them choose KU.

Retention Management: increase first-year rate to 90%, six-year graduation to 70%

  • FAS distributed communications to new and continuing students advising of missing information needed to complete financial aid files for packaging 2013-14 aid.
  • FAS offered 2013-14 Federal Work Study Open Request Period.

Technology: establish systems and structures necessary to achieve enrollment results

  • Continued collaboration with OIRP to develop Scholarship Datamart enhancements.

Yield Management: solidify/improve yield rate from admit to enrolled

  • FAS distributed communications to new and continuing students advising of missing information needed to complete financial aid files for packaging 2013-14 aid.
  • FAS offered 2013-14 Federal Work Study Open Request Period.
  • Contact with transfer admits to sign up for orientation.
  • Reminder emails to freshmen who have paid and not signed up for orientation.

Enrollment (International)

Recruitment: enhance Unit's planning and accountability

  • Recruitment travel to India was completed during this period. High schools were visited in Delhi, Pune, Coimbatore, and Bangalore. Alumni receptions were held in Pune, Delhi, and Bangalore.
  • Freshman incomplete application numbers for summer/fall 2013 are down 17.6%.
  • Transfer incomplete application numbers for summer/fall 2013 are down 12%.

Traditional Recruitment Activities: increase and diversify investments

  • Summer Travel to China has resulted in a number of new opportunities related to articulation agreements. These include:
    • Sichuan University – interested in exploring an articulation agreement with KU Med.
    • Central China Normal University – interested in developing teaching practicum opportunities in China for KU ESL teacher aspirants.
    • Wuhan University of Science and Technology – interested in an undergraduate-level articulation agreement.

Visiting Student Programsdevelop and implement

  • Visiting student program numbers are up 42% from the fall 2012 semester.
  • Five new visiting student programs in China are now under exploration. These include:
    • Central China Normal University
    • Harbin Engineering University
    • Sichuan University
    • University of Electronic Science and Technology of China
    • Wuhan University of Science and Technology

Traditional Recruitment Activitiesincrease and diversify investments

  • No new updates


Changing for Excellence Feedback
KU Today
Changing for Excellence News

NACUBO Cover

Changing for Excellence was the featured cover story in the January, 2015 edition of Business Officer, the official magazine of the National Association of College and University Business Officers (NACUBO). You can read the full story online.

One of 34 U.S. public institutions in the prestigious Association of American Universities
44 nationally ranked graduate programs.
—U.S. News & World Report
Top 50 nationwide for size of library collection.
—ALA
5th nationwide for service to veterans —"Best for Vets: Colleges," Military Times