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October 15, 2012

Monday, October 15, 2012

Enrollment (Domestic)

Recruitment: strengthen pipeline through more aggressive funnel management (FYR/TR)

  • Preview KU event held in Kansas City
  • Senior Days held on Sept. 28, Oct. 1
  • Deadline Campaign
  • Financial Aid & Scholarships Publications
  • High School Visits/College Fairs
  • High school relations programming with counselor, principal, gifted coordinators across the state
  • Application Push Campaign

Retention Management: increase first-year rate to 90%, six-year graduation to 70%

  • Scholarship Retention Discussion and Planning
  • Persistence Profile Tracking

Technology: establish systems and structures necessary to achieve enrollment results

  • Transfer system equivalency classes in and reviewed. Newest catalog to be updated in next week.
  • CRM technology staff is assisting with the prospect CRM and while pending continuing graduate CRM implementation.
  • CRM graduate system purchased and initial requirement meetings begun.
  • While pending implementation of continuing CRM systems, CRM technology staff are exploring existing Oracle/PeopleSoft Campus Solution technologies for possible missed opportunities.
  • Daily countdown to the Nov. 1 KU Scholarship deadline on KU Admissions Website and the Net Price Calculator website

Yield Management: solidify/improve yield rate from admit to enrolled

  • Admitted communication plans continue
  • Financial Aid & Scholarship Award Letters are being mailed weekly to Fall 2013 newly admitted students
  • Financial Aid & Scholarships completed the move to the KUVC, with one staff member remaining in the Enrollment & Financial Aid Services hub in 121 Strong Hall
  • Continued work with the Changing for Excellence Shared Service Center Scholarship/Fellowship workgroup

Enrollment (International)

Recruitment: enhance Unit's planning and accountability

  • No current updates

International Partnerships: establish collaborations and articulation agreements

  • 6 new applications received from the Royal Thai Scholarship Program for degree studies.
  • In the wake of our fall recruitment trip to South America, we are exploring new sponsored student programs for degree-seeking students in Columbia, Peru, Ecuador and Argentina.

Visiting Student Programs: develop and implement

  • Visiting student agreement under review by Arturo Prat University in Chile.
  • In the wake of our fall recruitment trip to South America, we are exploring new visiting student programs in Columbia, Peru, Ecuador and Argentina.

Traditional Recruitment Activities: increase and diversify investments

Applications for Spring 2013:
Action Type 10.10.12 09.30.12
ADMT AEC 48 38
FYR 38 22
TRF 22 16
NSB 2 0
NSP 2 2
RAD 4 3

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